Our specialized expertise spans diverse industries
We are proud to serve clients from all walks of industry, creating data-driven digital solutions that deliver results. Our experience in four specific sectors—software, gaming & mobile apps, retail & e-commerce, and travel & tourism—is especially profound. When you work with us, we bring all our specialized expertise to the table. Utilizing industry best practices, smart consumer insights, and the latest innovations, we dive deep into your unique market to effectively and efficiently help you achieve your goals.
Japan is the world’s third-largest e-commerce (EC) market. Every year, the number of users and cross-border EC increases. Rakuten, not Amazon, is the country’s top e-tailer. Japan’s user demographics also differ from other major markets, underscoring the need for a clear understanding of user behavior and purchase style.
$105B
2020 Projected Revenue
97M
2020 Projected Users
6.7%
Projected Annual Growth Rate (CAGR 2020-2024)
No.3
Global Market Ranking
Source: “Ecommerce – Japan.” Statista, August 2020
We offer comprehensive data-driven solutions, including EC website localization, behavioral analysis, and CRM strategy to facilitate seamless entry into Japan’s EC market.
Customer behavior data visualization using
Google Analytics and Google Data Portal
Performance monitoring and metrics for EC
websites and apps in real-time
EC site construction using Application Services
Provider (ASP)
Localized EC website development and
customer acquisition
SEO services
Localization of creative and marketing materials
Consulting for customs clearance procedures and
international fulfillment
Integrated marketing campaign strategy and implementation
Performance-based marketing strategy and implementation
Social media and influencer marketing
Content and email marketing
CRM strategy and implementation
Customer service support (phone/webchat)
Work
Japanese E-Commerce Company
News & Insights
E-Commerce in Japan
Business Opportunities
SaaS in Japan
SaaS & Software
Japan is the world’s third-largest software market. In 2018, SaaS commanded 38% of market share, which is projected to reach 47% by 2023. With investment in Japanese startups and demand for remote work accelerating, Japan offers global SaaS companies unprecedented growth opportunities.
$26B
2020 Projected Revenue
5.6%
Projected Annual Growth Rate (CAGR 2020-2024)
No.3
Global Market Ranking
Source: “Software – Japan.” Statista, August 2020
We offer comprehensive data-driven solutions to software and SaaS companies, from go-to-market strategy to product localization and marketing.
Localization of all products, creative, and marketing materials, including websites, landing pages, creative assets, mobile applications, and software
Usability testing with prototypes and user interviews
Localized quality assurance (LQA)
SEO services
Integrated marketing campaign strategy and implementation
Performance-based marketing strategy and implementation
Content and email marketing
Social media marketing
CRM strategy and implementation
Work
American Cloud Communications Company
News & Insights
SaaS in Japan
Gaming & Mobile Apps
Japan’s gaming industry ranks third globally. Half of all revenue comes from mobile apps, which will only increase with 5G’s introduction. Since local publishers dominate Japan’s market across iOs and Android, localization is key for global developers. To compete successfully with Japan’s domestic blockbuster titles, focused promotion at the time of a game’s release is also imperative.
$12B
2020 Projected Revenue
80M
2020 Projected Users
-0.7%
Projected Annual Growth Rate (CAGR 2020-2024)
No.3
Global Market Ranking
Source: “Video Games – Japan.” Statista, July 2020
We offer data-driven solutions, from localization to CRM and marketing, that help global gaming brands navigate Japan’s gaming landscape.
Localization of mobile apps and creative/marketing materials
Usability testing with prototypes and user
interviews
Localized quality assurance (LQA)
SEO services
Integrated marketing campaign strategy and implementation
Performance-based marketing strategy and implementation
Content and email marketing
Social media and influencer marketing
CRM strategy and implementation
Work
American Mobile Gaming Company
News & Insights
E-Commerce in Japan
Business Opportunities
SaaS in Japan
Travel & Tourism
Japan’s travel & tourism industry ranks third in the world. Until the Covid-19 crisis, the number of international visitors increased every year. High demand for Japanese food and culture ensures Japan’s positioning as a premium vacation destination, making it ripe for future opportunities.
$22B
2020 Projected Revenue
47M
2020 Projected Users
11.8%
Projected Annual Growth Rate (CAGR 2020-2025)
No.3
Global Market Ranking
Source: “Travel & Tourism – Japan.” Statista, September 2020
We offer comprehensive promotional strategy development and implementation for attracting tourists and increasing online bookings.
Booking site behavior data visualization using
Google Analytics and Google Data Portal
Performance monitoring and metrics in
real-time
Localization of creative and marketing materials
Integrated marketing campaign strategy and implementation
SEO service
Performance-based marketing strategy and implementation
Specialized media and platform promotion
Partnerships with local organizations and regional governments
Social media and influencer marketing
CRM strategy and implementation
Work
Japanese Hotel Management Company
News & Insights
E-Commerce in Japan
Business Opportunities
SaaS in Japan
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