Search Ads 360 Tips ⑤ Setting up a Data Driven Attribution Model
In the fourth part, we introduced the Data Driven Attribution Model (DDA model) as an evaluation model and the benefits of using it in Search Ads 360. In this part, we will explain how to set up the DDA model in Search Ads 360 and its management screen. We will also introduce examples of actual […]
June 12, 2024
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